At its peak, Braun employed 1,400 people at its plant in Carlow. And for a period, John Donoghue was one of them. It was not where he wanted to be. And, it was certainly not where he wanted to end up. But, having studied electronics just as the dotcom crash decimated the technology industry, putting Braun labels on shaver cleaning kits was the best on offer. It was an honest job, but Donoghue wanted more. So did his girlfriend. “What’s the long-term plan?” she asked him one evening.  So, he set about creating one. By his own admission, he wanted…

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